Collectors of eclectic, nostalgic treasures and armchair adventurers of reality TV, gather ’round your screens: Netflix is rolling out the red carpet for “King of Collectibles: The Goldin Touch” once again, commencing its third exciting season. This dazzling series has wowed audiences with its up-close jaunts into the thrilling world of memorabilia auctions, where fortunes are made under the gavel and dreams sometimes go under the hammer.
Ever since its debut in the glitzy year of 2023, “King of Collectibles” has carved a cozy niche in the suavely competitive Netflix Top 10 lineup and even snagged a Critics Choice Real TV Awards nomination for Best Business Show. The show’s return is generating anticipatory ripples among eager fans and newcomers alike, even as Netflix holds its cards close to the vest about the official release date.
The heart and halo of the show, Ken Goldin, is a delightful blend of auctioneer and showman—a modern-day Midas of memorabilia. “We are thrilled to be back,” Goldin declared, with an enthusiasm that practically sparkled across his televised grin. His and his team’s trek through the ever-shifting sands of the collectibles world promises more tales of intrigue as newest categories unfurl like pages of a gripping novel, bidding wars ignite with the fervor of a thousand suns, and global interest continues to pour in like fine wine at a prestigious banquet.
The masterminds behind the scenes are no less than television titans themselves. Wheelhouse’s Spoke Studios, Peyton Manning’s Omaha Productions, and Connor Schell’s Full Day Productions are back in the saddle, teaming up yet again with eBay—Goldin’s deep-pocketed parent company since 2024. This partnership is as synergistic as peanut butter meeting jelly on the great sandwich of streaming media. Notably, Goldin has broadened its auctioning horizons beyond the baseball cards and into the realm of pop culture, amping up its roster with alluring acquisitions like Studio Auctions, a glittering chest of rare movie props begging for a new cinematic life in someone else’s display case.
Comical follies aside—and they are plenty—the business end of things is serious indeed. As per the educated reckonings of the folks at Card Ladder, Goldin is a vibrating force within the current collectibles landscape, with June trading card sales ringing up a cool $32 million, nudging alongside a record-breaking $305 million industry spike within that same whirl of sweaty-palmed, fevered bidding.
But, as anyone familiar with the myriad turns of the collectibles world already knows, the stage is not without its share of melodrama. Cue the recent face-off with Fanatics Live CEO, Nick Bell. Bell’s cheeky attempt to peddle Fanatics’ wares on Goldin’s Instagram was met with the resistance of a steel vault door, giving rise to a deliciously public spat that added a sharp spike to an already competitive field of play. This dash of rivalry only serves to underscore just how heated the quest for collectibles supremacy has become—a ballet of ballerinas with pointy shoes made for impassioned stomp competitions.
As eager hands reach for popcorn in expectation of the next binge-worthy season, the colorful tapestry of Goldin’s auction house, with all its quirks and quarks, stands testament to collecting’s fevered renaissance. The charms of nostalgia-tipped microeconomics have rebranded collecting from attic endeavors to front and center stardom, where sought-after collectibles dazzle under the showroom lights, and bidders vie with spectacular vigor to possess pieces of tangible history.
On the horizon, not only seasoned collectors but also those with newly-inflamed passions will find solace and fervor in the return of “King of Collectibles: The Goldin Touch.” Roll in avid spectators and prepare to delve once more into a booming, dynamic world where fortunes flip as easily as cards, memories find new homes, and brisk negotiations span cultures and economies. So, log in, tune in, and ride the pulse of the auctioneer’s chant—the orchestra of collectibles has struck up its melody, weaving stories old and new in this thrilling sequel to auction action.